Michael Whelchel

Michael Whelchel is Partner and Founder of Watershed Capital– a strategic financial advisory firm working with triple bottom line companies. With the clear objective to advance a sustainable economy. Watershed Capital assists growth companies in raising capital and in acquisitions, mergers, and exits.
Michael has sixteen years experience financing, acquiring, selling, growing, and operating small and middle market companies. His experience has included start-ups and later-stage companies in a range of industries. He has managed the full investment process including sourcing, deal structure, due diligence, negotiations, financing, portfolio management, sales on the exit, and fund raising.
Prior to founding Watershed Capital, Michael was Partner with Morris Capital Management, a private equity firm making control investments in distressed and underperforming companies. He worked with the private equity firm, American Industrial Partners, working on the operating side of several of their portfolio companies. He managed in various operating capacities ranging from general management, quality management, manufacturing, and sales.
Beginning in the early 90’s, Michael has sought out opportunities where business and social and environmental objectives intersect. Michael has worked at ShoreBank, the nation’s first community development and environmental bank holding company and a private equity firm that invested in troubled businesses typically in rural areas in the Southeast.
Michael received his BA summa cum laude, Phi Beta Kappa from the University of the South in Sewanee, TN and received a joint MBA and MEM (Master of Engineering Management) from the Kellogg School of Management, Northwestern University. Michael has FINRA Series 7 and Series 63 registrations. Michael is a board member of the Green Chamber of the South and is a member of the Social Venture Network, Investors Circle, Net Impact, and US Green Building Council.
Workshop
Financing the Green Economy
To fulfill its promise of creating a sustainable economy, green companies require capital to grow. Entrepreneurs who are growing "green" companies are pioneering new markets and new approaches to building and managing companies. These companies are aligned with an emerging pool of capital that is dedicated to investing in the thesis of "People, Planet, Profits" and recognizing that a balance of all three is the only way to grow a truly sustainable enterprise. This session will provide insight on various sources of equity available to growing companies, what equity investors are looking for, what are the benefit and challenges of an equity investment, and other relevant topics.
GC Florida 2009 Speakers
- All Speakers
- John Adams
- Matt Bauer
- Marty Black
- Mary Anne Bowie
- David Bracciano
- Ian Bryan
- Josiah Cain
- Dr. Penelope Canan
- Janice Canterbury
- Robin Cape
- Tim Center
- Steve Cochran
- Victoria Colangelo
- Senator Lee Constantine
- Dea Corns
- Jaime Correa
- Mayor Richard Crotty
- Lori Cunniff
- Paul D'Arelli
- Jerry Daigle
- Michael Dobson
- Mayor Buddy Dyer
- Larry Eisenberg
- Eric Corey Freed
- Gil Friend
- Terry Gips
- Susan Glickman
- Peter Goren
- Alisa Gravitz
- Charlie Hemmeline
- Alex Hinds
- Mike Italiano
- Jeff Jones
- Dr. Pierce Jones
- Walter Kulash
- Dr. Jennifer Languell
- Ken LaRoe
- Phil Laurien
- Mickey Lee
- Sunny Lewis
- John Lushetsky
- Georgia Malki
- Joseph B. Malki
- Eamon Martin
- Kathy Baughman McLeod
- Marty Mesh
- Trish Michaels
- Tom Mueller
- Dr. Brian Nattrass
- Steve Nicholas
- Dr. Demitri Nikitin
- Devesh Nirmul
- Cody Nystrom
- Katie Porta
- Colin Read
- Jerome Ringo
- Jordanna Rubin
- Jamie Schlinkmann
- David Smith
- Shannon Staub
- Jennifer Szaro
- Walt Thomson
- Robert Van Der Like
- Michael Wallander
- Michael Whelchel
- Jim Yawn
- Marci Zaroff
GC Florida 2009
Green Cities National
David Smith, President, SunWorks Solar
“Our Green Cities experience in Orlando was a great one. SunWorks Solar met decision-makers who will have an important influence on our future, as well as the future of clean, renewable energy in Florida. Ideas, enthusiasm and outlook were all positive. A solid investment for SunWorks Solar.”
Trish Michaels, M4 Marketing, Agency for SunWorks Solar
“Wasn't that a valuable gathering of brilliance and innovation last week? We at M4 Marketing and SunWorks Solar were highly impressed and plan to return next year.”
Steven McCaslin, Southeastern Division Regional Manager, Permapave
“The Green Cities target audience was everything you said it would be.”
Daniel Garceau, President, Empower
“The Green Cities Conference in Orlando was one of the most inspiring events I have sponsored. The management, staff and volunteers at Green Cities were totally dedicated and thoughtful. It was an excellent forum to meet and interact with hard to reach policy makers at government and county levels. I do not want to miss your next exhibitions, please keep me posted. Thanks for the personal attention.”
Sunny Lewis, Editor in Chief, ENS
“Congratulations on a beautiful conference in Orlando” reports Environment News Service Editor in Chief, Sunny Lewis. “You are doing a real service for the Earth.”
City of Orlando Mayor Buddy Dyer
“It is opportunities like Green Cities Florida that support our region's efforts to shift the way we think and operate, ultimately saving money, supporting job growth and protecting our natural resources.”



















































